If you’ve always thought coffee just tastes better with liquor in it, then Starbucks has taken the first step to answering your prayers. With a business model probably entitled “If McDonalds can serve espresso we can serve wine” the first alcohol selling Starbucks is set to open this Friday in Seattle.
The people at Starbucks seem to think they were the first to take the term coffee bar and make it literal, but apparently they have never been to San Francisco, where people have been mixing uppers and downers for years, and we’re not talking about vodka Redbull. The era of coffee cabernet has dawned.
Seattle is being used as a test run for this new type of Starbucks, which is kind of too bad because if the people at Starbucks had done their homework they would know that your average Seattleite is too busy shopping for a new North Face fleece at REI to spend much time day-drinking. While if they had opened the flagship drunken Starbucks in San Francisco they would have been able to recoup their steady losses of the last few years in about 4 minutes.