1) It is a handy resource! It’s not just the Appeal, again, in email form. (Though lots of sites do that and WE LOVE THEM ALL. Well, not all. Most.) We read a LOT of SF news every day, and this newsletter is a solid overview of that news from across the SF internet cyberweb. See? It’s got added value.
2) Some days you gotta work, and you can’t fuck around on the internet the way you’d like to. But with this newsletter you’ll still be informed. Being informed is fun.
3) Speaking of those other sites who have newsletters, you know why they (and we) have them? Besides keeping you informed, of course? Because advertisers like to buy ads in them. So there is that! (BTW, we won’t sell your email address to anyone, nor will we flood your inbox with crap, promise.) This is less of a reason for you to sign up, and more of why we want you to sign up, but it would be disingenuous of us not to acknowledge that motivation.
4) If you hate it you can always unsubscribe.